Meet the Team

Suzanne Edington, New Zealand AI Business Advisor

MEET THE FOUNDER & DIRECTOR

Hey, I'm Suzanne!

A Certified Business Advisor with over 30 years in sales, marketing, business systems, and customer engagement. I've worked alongside hundreds of New Zealand businesses, helping owners get clarity, build confidence, and grow at a pace they can sustain.

I've worked across a lot of industries, which means I've seen the same problems show up in very different businesses. Most owners are experts at their trade. Marketing, sales, technology and systems are the parts that feel overwhelming, and that is the part I'm good at simplifying.

Today I combine advisory work with business technology. Through SME Marketing & Sales, GhlNZ, and GHL LevelUP Academy, I help businesses find opportunities, put modern systems in place, and build the skills to use them. My strength lies in simplifying these areas, providing practical guidance, and working alongside business owners to help them make informed decisions with confidence.

Technical director

Steve Fallon

Steve is the friendly face behind much of the support and technical assistance provided to Suzanne's brands.

He is passionate about helping people succeed, he works closely with businesses to answer questions, solve problems, and ensure they feel confident using the systems and tools.

His approachable nature, technical knowledge, and commitment to client success make him a valued member of the team and an important part of the support journey we provide.

Steve and his team support businesses across Australasia. They know there is very little local HighLevel support available, and along with Suzanne have built something to change that.

Introducing GhlNZ

Suzanne was introduced to HighLevel in 2022 and quickly recognised its potential to simplify sales, marketing, and business operations. Since then, she has worked with agencies and businesses across New Zealand, helping them implement smarter systems and improve business performance.

Suzanne launched GhlNZ as New Zealand's dedicated HighLevel partner, providing local support, training, and expertise.

Today, HighLevel is recognised as one of the world's leading sales, marketing, and automation platforms, combining essential business tools into one powerful system.

With ongoing innovation and AI-powered features, GhlNZ helps businesses stay ahead by implementing modern systems that support growth, efficiency, and customer engagement.

Introducing GHL LevelUP Academy

GHL LevelUP Academy was created to help business owners, teams, and agencies build the skills and confidence needed to succeed in today's fast-changing business environment.

With training focused on AI, sales, marketing, automation, and HighLevel, the Academy provides practical, step-by-step learning that can be applied immediately. Whether you're new to these tools or looking to take your skills to the next level, our goal is to make learning simple, relevant, and results-driven.

At GHL LevelUP Academy, we believe that when people have the right knowledge and support, they can achieve extraordinary growth.

Outside of Work

Outside of work, Suzanne enjoys spending time with family and friends and making the most of everything Auckland has to offer.

Her move from Dunedin to Auckland has been a significant step, creating new opportunities for her businesses, expanding her professional network, and allowing her to work more closely with her growing team. Suzanne welcomes new connections that want to collaborate to help businesses across NZ

Never far from her side are her two loyal companions, Samson and Delilah. Whether it's their daily walks, relaxing while Mum works, or waiting to head off on adventures with their doggie friends, they are an important part of Suzanne's life and bring plenty of balance, fun, and companionship to her busy days. If you're calling in to the office, you will be guaranteed a warm welcome!

Discover. Build. Grow

One partner. Three specialist solutions. One clear path to growth.

Discover

Understand your business

Build

Implement smarter systems

Grow

Learn, improve and scale

SME Marketing & Sales

Gain clarity, direction and a practical roadmap for growth with a trusted business advisor.

SME Deep Mind & GhlNZ

Implement AI, automation and smarter business systems that save time, improve efficiency and deliver better results.

GHL LevelUP Academy

Develop the skills and confidence to use AI, improve sales and get more from your business systems.

Discover. Build. Grow

- One partner. Three specialist solutions. One clear path to growth.

Discover

Understand your business

SME Marketing & Sales

Gain clarity, direction and a practical roadmap for growth with a trusted business advisor.

Build

Implement smarter systems

GhlNZ

Implement AI, automation and smarter business systems that save time, improve efficiency and deliver better results.

Grow

Learn, improve and scale

GHL LevelUP Academy

Develop the skills and confidence to use AI, improve sales and get more from your business systems.